Supporting Responsible Practices as Sunbed Usage in Young Adults Rises by 43%
The use of sunbeds has become the latest social media craze, with a dramatic 43% surge in usage among 18 to 25-year-olds, according to recent reports. Platforms like TikTok are fueling the trend, with young users posting videos showcasing their tan lines and chronicling their sunbed routines as part of a so-called "wellness trend."
This rise in popularity comes despite widespread concerns about the risks associated with sunbed use. A poll conducted by a leading charity surveyed 2,000 people aged 16-65 to explore their understanding and usage of sunbeds. The survey revealed that 43% of 18-25-year-olds reported using sunbeds, and alarmingly, 38% of all respondents admitted they were unaware of the potential health risks involved.
Supporting Safer Tanning Practices
At Serve Legal, we’ve partnered with nationwide tanning businesses for years, helping them ensure compliance and provide a responsible service to their customers. By conducting thorough safety and customer service audits, we assist tanning shops in maintaining high standards of service and ensuring their clients are well-informed.
Our audits focus on verifying whether customers are asked for proof of age, assessed for their skin type, and advised on session length based on this assessment. We also check if protective goggles are provided and encouraged, whether staff explain the benefits of lotions, and if customers are informed about the minimum recommended period before using another sunbed.
Beyond safety checks, we also examine the overall experience. This includes assessing whether customers feel welcomed and comfortable and evaluating the quality of the facilities. These measures ensure that customers receive a professional and informed service during their visit.
At Serve Legal, the safety and well-being of our auditors are paramount. These audits are strictly for those over the age of 18, and we are clear with both clients and auditors that no auditor is ever required to use a sunbed as part of an audit. Serve Legal also has comprehensive quality assurance and auditor protection policies, which are reviewed quarterly.
Helping Businesses Deliver Responsible Services
Through our work, we have supported tanning businesses in delivering responsible and well-informed services to their customers. By providing detailed insights and actionable recommendations, we help ensure that clients feel welcomed, are fairly advised on sunbed usage, and are provided with the knowledge they need to make informed decisions.
With two decades of experience and a breadth of diverse audit programmes under our belt, you can rely on Serve Legal to support you in all areas of business compliance and customer experience. For more information, get in touch with our team.
